You will not have to worry about looking for your own materials. When you are going to do the printing yourself, you need to buy the equipment as well as the fabrics and papers where you are going to place the ads. You can skip the hassle and allow the professional printing company to worry about that for you. You also do not have to think too much about the costs that you are going to pay because there are a lot of these companies that can provide you with good rates, especially if you are going to order prints in bulk.
One effective way to advertise the event is through radio ads. Unfortunately, they are usually very expensive. However, if you are with a non-profit agency you might be able to get a discount, or even possibly advertise for free. The radio station could be an event sponsor in exchange for free advertising.
Participating in online discussion forums is an excellent way to get the word out about your business – and it is free. Build relationships first and use your signature file to let everyone know what you do and who you are.
In this economy everyone is looking for a deal. So, give them one. Just make the coupon valid only on the days or hours that you need to increase business. Do not measure the success of your campaign on this one discounted transaction. If you make a new customer as a result of this promotion, you will see benefits all year long. And do not forget about the value of “word of mouth”. So be aggressive and make them an offer they cannot refuse.
Sharing business and advertisement ideas is also another reason why people network. By getting to know others that have already paved the way, working out what their mistakes where or what they did right, will be good knowledge for you.
A retail store or other small business is no place for your beloved shedding pet. Cats and dogs have an odor, no matter how much you love them. Some people are afraid of dogs. If you have a pet at your place of business, you are losing sales, I promise.
Just as a small side note to the above idea, I don’t recommend letting employees make these phone calls unless you have a super exceptional employee that is dedicated to your business! People are good at picking out bad attitudes and an insincere phone call can really backfire!
Another way of making money by blogging, is to sell your own ideas. By this I means that you can promote other websites on your blog. You can create blog texts and sell them, so they can be used by others to promote their products. If you are thinking about that, you can also think to create your own website, and promote your services and products, instead of promoting others. Because we are talking about that, this can be another way of making money blogging. You can promote through your blog your own business.